Get the win-back toolkit for faster, smarter customer reactivation.
You already know them. They already know you. And in many cases, they’re more likely to buy again than any cold lead in your pipeline.
The BrandAction Win-back Toolkit gives you a proven, step-by-step framework to turn past customers into high-value repeat buyers. Built around BrandDemand™ strategy and our GAMEPLAN execution model, this is the playbook for B2B teams that want measurable, fast-impact growth.
Download the guide and learn how to:
Structure a winback campaign that delivers 33X ROI
Identify your most re-engageable customer segments
Craft messaging that rebuilds trust and credibility
Use multi-channel outreach to bring buyers back faster
Align sales, marketing, and customer success for full-funnel execution
Track performance, optimize results, and scale success
Plus, see how one B2B brand achieved a 49% win-back rate using this exact approach.
You’ve already done the hard part—earning the relationship. This is how you win it back.
Download the toolkit and start bringing customers back.
Still investing in cold leads? See how win-back compares.
New leads are great-but win-back is faster, cheaper, and often more profitable.
Use our interactive calculator to see the ROI difference between new customer acquisition and lapsed customer reactivation.