AI

AI is not your copywriter: Five things it still can’t do in B2B content creation.

AI is not your copywriter: Five things it still can’t do in B2B content creation. AI chatbots are everywhere. They’re like that one coworker who never takes lunch and always…

30 July

Are backlinks dead? Rethinking authority in the AI search era.

Are backlinks dead? Rethinking authority in the AI search era. A few of us recently attended a Marketing Profs webinar on AI Search, and it got us thinking … remember…

21 July